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Designing E-Commerce Packaging To Be Indestructible & Impactful (Posted on ECRM BLOG)

Written for ECRM and 1st posted their Blog on 10/16/19. ADVICE: Designing Efficient, Indestructible & Impactful E-Commerce Packaging (Posted on ECRM BLOG) Most emerging brands get their start selling online, typically via Amazon as well as their own e-commerce site. This is how they build a track record that they can reference when pitching a…

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Why Does Shelf Life Matter To A Food And Beverage Entrepreneur?

If you’re an entrepreneur or business wner in food and beverage, you know that understanding shelf life is crucial to your bottom line. This video and article will answer these 3 questions so you eliminate embarrassment and understand this CRUCIAL element of your business: 1. What is shelf life? Shelf life is essentially how long…

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3 Ways Packaging Can Naturally Increase Shelf Life (Food and Beverage)

How can packaging improve your product shelf life?… Naturally?! Believe it or not but it’s packaging! Shelf-life has a direct economic impact on the value of your product because: Let’s talk about 3 ways packaging can NATURALLY help increase the shelf life of your product in this short 5 minute video or read the executive…

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Evolution of Packaging for Natural Food Industries

Natural food bands are leading the trend packaging and branding. What can you learn? This article was also published on ECRM’s Blog on 5/6/2020. Packaging in the old days of natural foods was what we would call… “scrappy.” Emerging brand owners didn’t have a lot of visibility, demand or capital so their packaging reflected it….

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Intro To Food Safety For Food and Beverage Entrepreneurs

What in the world does FOOD SAFETY mean anyway? Do you know where you can find out? Let’s allow an expert to educate us. Allow me to introduce Melissa Calicchia who has extensive experience as a Chief Science Officer is in high demand for her expertise in Food Science. In the 41 minute interview linked…